MEDUSA MARKETING
Meet Crystal
I've spent over 20 years in the trenches of marketing, branding, and real estate — not in a corner office, but in the real world where deadlines are tight, budgets are real, and results actually matter.
My career started in marketing and graphic design before landing me at Rudd Investments in Napa Valley, where I was part of the team running marketing and branding across some of the most recognized luxury names in the country — Dean & DeLuca, Oakville Grocery, Press Restaurant, and Rudd Wines. That world set my standards for what a brand should look and feel like.
From there I moved into luxury real estate, eventually joining one of Napa Valley's highest-producing sales teams at Sotheby's International Realty — where we didn't take listings under $2 million. And then I went out on my own as an independent agent for six years, running every aspect of my business from marketing and staging to transactions and client management.
I know this industry from both sides of the table. I've been the agent, the marketer, the coordinator, and the strategist — sometimes all in the same week.
I'm not a specialist. I'm the person who figures it out, gets it done, and makes it look good.
Now based in Lisbon, Portugal, I work with real estate professionals and small businesses who need more than a freelancer — they need someone who can think strategically, execute practically, and show up like a partner.
If you're wearing too many hats and your marketing is falling through the cracks — that's exactly where I come in.
Services
Marketing Strategy + Planning
Brand + Digital Marketing
Business Operations Management
The Team
Crystal Tynan
Founder & PrincipalCrystal brings 20+ years of real estate, marketing, and brand experience to Medusa Marketing — including luxury brand work at Rudd Investments across Dean & DeLuca, Oakville Grocery, Press Restaurant, and Rudd Wines, and six years as an independent real estate agent. She knows the business from every angle. Now based in Lisbon, Portugal, she brings a European lens to brand strategy and design — giving clients forward-thinking creative direction that stands apart in the US market.
PartnerJen D’Elia
Jen brings a luxury real estate and yachting background to Medusa Marketing, with an exceptional eye for detail and a track record of running high-performing operations for high-net-worth clients. Based in Florida, she keeps the engine running — managing systems, processes, and client experience so nothing falls through the cracks.

